Russell Simmons: Man of Relevance!
In Infinite Possibilities, we thrive on exposing the
freshness and relevance in the industry. Prior post reveal artist in
entertainment who exemplify this very trait – Shaquille
O’Neal, Joe Clair
and now we will lead to Russell Simmons.
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| Russell Simmons |
Simmons is a mogul in his own right. Not only is he equipped in reinventing himself, but he does very well in remaining relevant. "USA Today recently named Russell Simmons one of the “Top 25 Most
Influential People of the Past 25 Years,” calling him a “hip-hop
pioneer” for his groundbreaking vision that has influenced music,
fashion, finance, television and film, as well as the face of modern
philanthropy. "
He has a track record of success like none other1:
Artist Promotion:
Kurtis
Blow
Run
DMC
Founded:
Def Jam Records
with Rick Rubin
Artists: Run DMC,
LL Cool J, Public Enemy, and the Beastie Boys
Hip Hop Summit Action
Network, the Rush Philanthropic Organization
Foundation for Ethnic
Understanding
Rush Communications
Phat Farm Clothing
Philanthropy:
Hip Hop Summit Action
Network
Foundation for Ethic
Understanding
Films:
Krush
Groove
Russell's newest feat is Narrative. It speaks directly to digital marketing and how it should not be compared nor in competition with traditional marketing agencies. Narrative is a "company that provides marketing solutions for publishers, agencies and brands...creating digital campaigns that are rooted in social media, branded entertainment and celebrity-driven content..." In other words, Narrative is a creative tool that traditional agencies can use to enhance their digital marketing campaigns --> 2 .
Here Simmons discusses innovation and business...it further defines the elements of taking ownership of your future and developing
one's brand.....
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One can learn and absorb a lot from Russell Simmons, not only in entertainment, but simply as a successful entrepreneur.
Simmons social media:
Articles referred to:
Simmons social media:
Articles referred to:
2.
http://adage.com/article/agency-news/russell-simmons-venture-digital-marketing/240787/
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