Networking is the exchange of information or services among
individuals, groups, or institutions; specifically; the cultivation of
productive relationships for employment or business. 1 Traditionally, networking has been
produced by relationships created while in college or during previous
employment. Networking can also occur through previous business relationships.
For instance, working together during numerous events creates relationships
between vendors, artist and sponsors.
Networking can occur in various different ways—social media
groups, websites, email, LinkedIn groups, actual face-to-face events, and more.
Below is a small list of groups that have formed in Facebook and LinkedIn for
networking purposes.
Timing is always of the essence. Perfect timing creates miracles during
networking opportunities. Therefore, it is imperative that one always be
prepared to deliver.
Ensure that you are prepared to have substantiated
information, fluff will get one no where.
Be honest about your position and your desire to succeed.
Finally, a strong network alone will not make you
successful. Creating an audience that is
imperative. To create an audience with a
positive view—one that is willing to source you for projects—is done by
creating positive reviews, having great talent, or great work. In other words,
to create a great audience, display great work.
This way your work speaks for itself.
Final words:
A network must be up
kept; relationships must stay fresh.2
An audience grows
itself as people talk about you.
Another great read:
1http://www.merriam-webster.com/dictionary/networking
2http://careergreenlight.com/networking-is-useless
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